← Weekly Brand Health, week of Oct 19–Oct 25, 2026

CA· #10 of 10 by this week's sales· Open since Apr 8, 2024In compsWatchlist

Fresno

Week of Oct 19 to Oct 25, 2026. Sales −19.3% over the last 8 weeks · transactions −20.0% · rest of the network −1.3%

This week

Oct 19 to Oct 25, 2026 · vs last week, vs the same week last year (holiday-aligned), and the 8-week trend

Net sales$28,697this week
vs last week▲ +2.9%
vs same week LY▼ −14.3%
8-week trend▼ −19.3%
Transactions1,512this week
vs last week▲ +4.1%
vs same week LY▼ −16.9%
8-week trend▼ −20.0%
Average ticket$18.98this week
8-week trend▲ +0.8%
Third-party share34.8%
Labor share32.1%

Vs last year. Lost transactions, almost all at dinner and in-store, drove the gap; third-party was the only channel up versus last year.

Signals

The same store in four windows, each labeled, so an 8-week climb and a weak week can both be true

Declining over the last 8 weeks · several signals stacked against it · on the Watchlist (leadership's list)
Last 8 weeks
Sales −19.3% · transactions −20.0% · ticket +0.8% · rest of the network −1.3%, so 18.0 points behindA straight line through the 8 weekly totals, as a share of the 8-week average.▼ the sales trend weighs against the store▼ the transaction trend weighs against the store▼ the gap to the network weighs against the store
This week vs last week
Sales +2.9% ($28,697 vs $27,896) · transactions +4.1% · ticket −1.2%Weather days: 2 rainy this week, none last week.
Vs the same week last year
Sales −14.3% · transactions −16.9%Oct 20–Oct 26, 2025, holiday-aligned▼ the last-year comparison weighs against the store
Guest reviews this week
11 new reviews averaging 4.3★, 2 at 1–2★▼ the review mix weighs against the store
What moved over 8 weeks
Transactions moved more than ticket (transactions −20.0%, ticket +0.8%) · Dine-in moved most among channels (−$2,698 a week) · Dinner (5pm–close) moved most among dayparts (−$4,732 a week)

Last 8 weeks

Week by week · sales and transactions each vs the same week last year

WeekNet salesWoWSales vs LYTransactions vs LYTransactionsTicket1P / 3P %LaborWeather
Aug 31$33,157—−8.3%−10.1%1,753$18.9170 / 2932%—
Sep 7Labor Day$33,208+0.2%−5.6%−7.6%1,744$19.0469 / 3032%—
Sep 14$32,604−1.8%−4.8%−6.1%1,719$18.9768 / 3132%—
Sep 21$32,944+1.0%−3.7%−6.6%1,743$18.9069 / 3132%1d rain
Sep 28$30,331−7.9%−10.9%−13.9%1,588$19.1067 / 3232%—
Oct 5$28,882−4.8%−13.6%−17.1%1,516$19.0566 / 3332%—
Oct 12$27,896−3.4%−18.0%−21.1%1,452$19.2166 / 3331%—
Oct 19$28,697+2.9%−14.3%−16.9%1,512$18.9864 / 3532%2d rain

vs LY = the same Mon–Sun week last year, shifted so both hold the same holiday.

Channels this week

Net sales by channel

Dine-in
$9K31.5%−0.5%
DoorDash
$6K20.2%+10.2%
Take-out
$5K16.7%−0.5%
Online ordering
$4K13.5%−0.5%
Uber Eats
$3K10.4%+10.2%
Grubhub
$1K4.2%+10.2%
Phone
$7382.6%−0.5%
Catering
$2731.0%−11.3%

Bar = share of this week's net sales; right column = change vs last week.

Share of sales by week

Aug 31Sep 7Sep 14Sep 21Sep 28Oct 5Oct 12Oct 19
Third-party29%30%31%31%32%33%33%35%
Catering1%1%1%1%1%1%1%1%

Dayparts this week

By the time the order was opened: before the posted opening time, lunch = open to 5 PM, dinner = 5 PM to close. Catering excluded.

Lunch (open to 5pm)
$14K50.4%+5.8%
Dinner (5pm to close)
$14K47.7%+1.2%
Before open
$5301.9%−16.8%

Bar = share of this week's sales, catering excluded; right column = change vs last week.

Hourly labor

Time-clock wages this week

Hourly time-clock wages this week$9,215Share of net sales32.1%Hours484.2FOH$4,147 · 45%BOH$3,686 · 40%Management (hourly)$1,382 · 15%

Guest feedback

Google and Yelp

Google · all time4.2★924 reviews
Yelp · all time3.9★378+ reviews

11 reviews this week (Google 9, Yelp 2), averaging 4.3★, 2 at 1–2★.

Aug 31
3.7★ · 7G 5 · Y 2
Sep 7
3.5★ · 8G 5 · Y 3
Sep 14
4.1★ · 7G 5 · Y 2
Sep 21
3.8★ · 8G 4 · Y 4
Sep 28
4.4★ · 10G 8 · Y 2
Oct 5
4.2★ · 7G 6 · Y 1
Oct 12
4.8★ · 4G 4 · Y 0
Oct 19
4.3★ · 11G 9 · Y 2
3.0★4.0★5.0★

Google + Yelp by the week posted · dashed line is the 4.3★ benchmark.

★★☆☆☆Oct 20 · Google · Kai A.

“Food came out cold and the bowl was missing the chicken.”

★☆☆☆☆Oct 22 · Google · Skyler S.

“Forty minute wait, then the wrong order. Not going back.”

Local competitors

The fast-casual competitors leadership named near this store, on Google, as of Oct 26.

Fresno (us)★4.2 · 924Greenleaf Bowls★4.4 · 789Harbor Sandwich Co.★4.8 · 266Sunny Side Grill★4.3 · 510

Data as of Nov 6, 2026, 12:17 PM PST · How to read these numbers · Print: portrait · landscape